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Some were probably hoping to see the Atlas’ MSRP mimic that of the Tiguan for a sizeable 2018 price slash, but that isn’t the case as CarsDirect says its pricing has been bumped slightly for the new model year.

Effective since January 3rd, the 2018 VW Atlas has seen a price increase in every trim, widening the gap between it and the more affordable Tiguan. Perhaps enough of a difference to deter customers from choosing the 7-seater crossover.

With a bump of $250, an entry-level S model will sell for $31,675 instead of $31,425. Even the $33,590 Atlas SE is affected with a $1,175 hike, bringing the total to $34,765 and costing a whopping $7,115 more than a similarly equipped Tiguan. The range-topping Atlas SEL Premium creeps closer to the $50,000 mark thanks to a $925 bump for a starting price of $49,415. Tack on a few extra options and you’ll exceed fifty thousand mark.

Unfortunately, the price increase does not come with additional standard features and no changes have been made to the two available engines; a 235hp, 2.0-liter turbocharged four-cylinder and a 276hp, 3.6-liter V6 unit. Both options paired with an 8-speed automatic transmission.

Let us know what you think of the new price increase.
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