Volkswagen Designer Calls The Atlas “Boring”

Volkswagen’s new crossover may not be the most exciting looking vehicle in the segment, but we weren’t expecting the automaker’s own designer to call the Atlas visually “boring”.

The Truth About Cars editor Mark Stevenson was speaking with an employee from VW at the LA Auto Show. Said employee was part of the company’s design process and when asked if the Atlas design excited him, he had this to say: “It’s boring. Of course it’s boring.”

Straight to the point, and he wasn’t pulling any punches. When asked to elaborate, he said, “That vehicle is four years old. And by that, I mean it looks four years old. It looks like a 2012 Ford whatever. It could be anything.”

Maybe it’s Atlas’ simplistic and clean design or the chunky wheel arches, but it was never meant to be and overly aggressive vehicle. Even Klaus Bischoff, head of VW Design, said that they were going for a substantial look without making it appear too aggressive.

He may not be a fan of the design, but the Atlas engine options should more than make up for it. At launch, customers can choose from two engine options: 238 horsepower 2.0-liter turbocharged four-cylinder engine, and a 280 hp VR6 3.6-liter V6 engine.

Let us know what you think of the employee’s take on the Atlas design.